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The question that is always flooding my DMs: What is an Online Business Manager?

Online Business Manager (OBM) is someone who create systems, processes, and procedures to make sure that your business is running as smoothly as possible. This could be in the form of setting up a Project Management System to keep track of all your tasks, building out your scheduling platform, or even creating standard operating procedures that show you all the processes in your business from start to finish. OBMs are basically your right hand person and take all the stress out of the administrative work so that you can focus on your zone of genius. They take initiative, start projects, implement new systems + processes, with little to no work on your end.

Once I answer that question, it is always followed up by: Okay, how is that different from a Virtual Assistant?

Virtual Assistant (VA) is someone who helps you with your day to day tasks. This can mean responding to emails, scheduling out a social media post, and maybe even creating a new graphic for your blog posts. They require more instruction and delegation than an OBM (and are usually managed by OBM if you have a big team!) and help with those daily to-dos.

It’s simple as that, really! Here are some more images to help you understand some of their responsibilities, what it allows you to do as a CEO, and the differences between the two:

Have any questions or are interested in hiring your very own OBM or VA? Schedule a call with me here:


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